If you’ve been keeping up with the latest digital trends, you’ll be intrigued to know that X, the platform formerly known as Twitter, has just rolled out a nifty feature that’s got everyone talking. And yes, it’s all about those “likes”!

Imagine, you’re scrolling through your feed, tapping on posts you love, but you start wondering who else can see your likes. Well, wonder no more! X has taken a leaf out of its rivals’ books—Threads and Bluesky—and is now letting its paid users hide their likes. This means you can now enjoy the freedom of liking posts without the fear of everyone snooping on your digital diary.

If you’re a paid user on X, you’re in luck. You’ll find a new setting when you tinker with your profile customization. This setting lets you keep your “Likes” tab a secret. That means only you can see the list of posts you’ve given a thumbs up to. But don’t worry, the individual likes you’ve doled out on posts will still be visible to others.

The official description of the feature puts: “Your Likes tab on your profile will only be visible to you. Your Likes timeline will also be hidden from the X APIs. Your individual Likes will still be visible on posts.” In essence, you can enjoy the best of both worlds—liking away while keeping your activity a bit more under wraps.

You might’ve heard that Elon Musk is now associated with X. Well, it seems he’s not only lending his name but also his knack for innovation. In fact, X has recently allowed subscribers to discreetly hide their verification checkmark. Sneaky, right? But here’s the catch: if you decide to tuck away your Likes tab, you might give away the fact that you’re a paying subscriber. It’s like a little digital secret handshake!

Let’s take a quick peek at what’s happening elsewhere in the social media universe. Threads, for instance, lets users see their own liked posts through a separate “Your Likes” tab tucked away in the Settings. It’s a private little nook just for you to enjoy. On the other hand, Bluesky has gone the extra mile. Likes on their platform are naturally private. However, apps using the Bluesky API can choose whether or not to flaunt a likes tab on a user’s profile.