Twelve South PlugBug—the charger you can’t lose is now $49

Misplacing your charger can feel like a recurring nightmare. Imagine if that very charger could help you track down your misplaced gadgets, saving you time, money, and a whole lot of frustration. Enter Twelve South’s PlugBug—a sleek, USB-C wall charger that does far more than just power up your devices. Launched in September 2024, this innovative accessory has recently hit its lowest price point, making it an irresistible option for Apple users on the move.

At first glance, the PlugBug appears to be your standard USB-C charger. But look a little closer, and you’ll discover its standout feature: integration with Apple’s Find My network. This isn’t just about recharging your laptop, smartphone, or tablet; it’s about ensuring that your charger is never truly lost. A built-in tracking capability means that if you leave it behind in a hotel room or misplace it among the daily clutter at home, a simple tap on your Find My app can set it beeping to guide you right back to it.

This clever fusion of everyday utility with smart tracking technology represents a thoughtful evolution in the way we interact with our devices—a nod to the increasing overlap between functionality and security in our tech accessories.

Twelve South offers the PlugBug in two power variants, each tailored to different lifestyles:

The 50W model: Originally priced at $70, this version now goes for just $49.99 at major retailers like Amazon and Best Buy. It comes with two USB-C ports, striking a balance between portability and versatility. Whether you need a quick charge for your smartphone or a slower, steady boost for your laptop, the 50-watt PlugBug adapts to your needs.
The 120W model: For power users or those juggling multiple devices simultaneously, the 120-watt version is a powerhouse. Normally retailing at $120, it’s currently available for $79.99 at Amazon and Best Buy—a substantial $40 discount. With four USB-C ports, this model ensures that you can power up everything from your laptop to your tablet without missing a beat.

A wooden surface with three objects against a blue background. On the left is a brown geometric solid resembling a pyramid with a triangular base. In the center are two white Twelve South PlugBug with Find My USB-C Chargers with rounded edges and a red outline, both inscribed with the letter ‘P’ in red. The smaller device is partially obscured behind the larger one. In the background, there is an out-of-focus white vase-like object with a narrow neck and wider base. Soft shadows are cast to the right of the objects, indicating a light source from the left. — Image: Twelve South

The true magic of the PlugBug lies in its integration with Apple’s Find My network. Imagine the convenience: you’re rushing through an airport, juggling bags and gadgets, when suddenly you realize your charger isn’t in your carry-on. Instead of panic setting in, you open the Find My app, trigger a beeping alert on your PlugBug, and within moments, it’s right where you left it. This feature not only prevents the all-too-common mishap of leaving essential items behind but also transforms the charger into a discreet, secondary tracker for your travel bag or suitcase.

A woman uses the Find My app on her smartphone to locate a device, with a bookshelf in the background (left). On the right, her hand retrieves a small red Twelve South PlugBug charger equipped with Apple's Find My functionality from the front pocket of a red backpack. — Image: Twelve South

Moreover, the rechargeable battery that powers this smart functionality is designed to last about a year—mirroring the longevity of an Apple AirTag’s battery. This means you can rely on the PlugBug’s tracking feature for the long haul, without the constant worry of battery replacement interrupting its utility.

True to Twelve South’s reputation for elegant, user-friendly design, the PlugBug doesn’t disappoint in the aesthetics department. Its slim profile, complemented by folding prongs, makes it a perfect travel companion. Slip it into your bag or even your pocket without worrying about bulk or damage. The white body, accented with a subtle red stripe, isn’t just visually appealing—it also signals the charger’s premium status, aligning perfectly with Apple’s minimalist design ethos.

A modern workspace featuring a Twelve South PlugBug charger plugged into a wall outlet. The charger has multiple cables connected to it, charging a tablet, a smartphone, and a laptop. The tablet and smartphone are placed on a white desk, both showing charging indicators on their screens. The laptop, also on the desk, displays a Slack workspace with various messages. To the right of the laptop, there is a white cup holding colorful markers and a closed blue notebook. The setup is clean and organized, highlighting the functionality and convenience of the PlugBug charger in managing multiple devices simultaneously. — Image: Twelve South

This attention to detail extends beyond looks. The PlugBug’s design is a testament to Twelve South’s understanding of the modern consumer: one who values both style and functionality in equal measure.

With the latest price reductions, the PlugBug has become even more accessible. For tech enthusiasts and frequent travelers alike, this is an opportunity to invest in a charger that doubles as a smart tracking device without breaking the bank. Available at both Amazon and Best Buy, the discounted prices offer a compelling reason to upgrade your tech accessory arsenal—especially if you’ve ever experienced the frustration of searching for a misplaced charger.

Disclaimer: Prices and promotions mentioned in this article are accurate at the time of writing and are subject to change based on the retailers’ discretion. Please verify the current offer before making a purchase.