VIZIO unveils redesigned TV interface for enhanced content discovery

Jun 28, 2023, 6:57 PM UTC
2 mins read
VIZIO unveils redesigned TV interface for enhanced content discovery
(Image credit: VIZIO)

If you’ve found VIZIO’s TV interface to be lacking excitement recently, fret not, as the company is giving it a much-needed makeover. In an effort to simplify content discovery, VIZIO is rolling out a redesigned home screen that promises a more intuitive experience with enhanced navigation features, menus, and settings. Additionally, they have introduced a revamped on-screen keyboard to expedite your search process.

One of the main focuses of this update is to improve content discovery. The updated home screen now includes recommendations, parental guidance, and Rotten Tomatoes scores. Furthermore, genre pages have been added to help users delve into specific categories more efficiently. Customization options have also been expanded, with the introduction of a personalized “app row” that allows users to quickly access their favorite content with just a single click on the remote. The recommendations are tailored to each individual app, and a dedicated “My Watchlist” section consolidates movies and shows from multiple applications.

The VIZIO Home Screen is the next step in our evolution to bring our consumers the best entertainment experience. Our goal is to make it easy for our consumers to experience our latest innovations as soon as they are available, even on older VIZIO Smart TVs” said Kaitlyn Collins, VP of Product Marketing at VIZIO. “The rollout and availability of the new VIZIO Home Screen is another manifestation of the idea that, even after consumers purchase a TV from us, we’ll continue to offer value, support, and innovation to their viewing experience.”

While VIZIO hasn’t provided specific details about which TV models will receive the new home screen or when the rollout will be completed. It remains uncertain whether older VIZIO sets will receive the upgrade, but the good news is that purchasing new hardware may not be necessary.

Interface updates are not uncommon in the TV industry. However, it is worth noting that major revamps tend to be limited to newer or recently released TV models. For instance, LG did not bring its webOS 4, introduced in 2018, to webOS 3 TVs released just a year prior.

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