Apple’s new “Create a Pass” feature in iOS 27 looks like one of those small Wallet upgrades that could quietly change how people use their iPhone every day. Instead of waiting for a company to support Wallet natively, users can now turn physical tickets, membership cards, and similar items into digital passes right inside the app.
For years, Wallet has been useful, but also a little limited: if a gym, event, or store did not support Apple Wallet directly, you were usually stuck carrying the physical card or relying on a third-party pass app. Apple is now pulling that workflow into Wallet itself, which makes the app feel a lot more complete and far more universal.
That is the real story here. Apple is not just adding a convenience feature – it is trying to make Wallet a catch-all place for everyday credentials, not only payments and boarding passes.
The feature appears under the add button in Wallet as “Create a Pass,” with Apple describing it as a way to make passes for “tickets, membership cards and more.” From there, users can either let Visual Intelligence scan a physical pass or build one manually.
The manual flow includes templates such as Standard, Membership, and Event, along with fields for details like name, location, admission type, and scannable codes from barcodes or QR codes. The manual route is already functional in beta, even if the Visual Intelligence-assisted version is not fully available yet.
What makes this interesting is not just that Wallet can create a digital version of a card. It is that Apple is lowering the friction for all the awkward, real-world stuff that normally lives outside its ecosystem – gym cards, event entry passes, loyalty cards, and other one-off credentials.
That also helps explain why Apple is leaning on Visual Intelligence. The company is trying to make the camera the bridge between the physical and digital versions of the same item, which fits neatly into the broader Apple Intelligence strategy.
There is still some room for Apple to refine the feature. AppleInsider notes that the manual editor works, but the automatic scanning path depends on newer Siri and Apple Intelligence components that are not yet broadly available in the beta. It also points out that customization is useful but still somewhat limited, especially compared with the freedom some users may want for colors and visuals.
Still, the core idea is strong. If Apple keeps expanding it, Wallet could become the default place for all kinds of everyday passes, not just the ones Apple has supported for years.
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