Threads, the popular app under the Meta umbrella, is experimenting with hashtags — but here’s the twist: there’s no actual hash (#) symbol involved. Mark Zuckerberg, Meta’s CEO, announced that the app is currently testing a new way to organize posts using tags. The initial phase of this rollout is set to kick off in Australia, with plans to expand to additional countries in the near future.

So, how does it work? These tags will manifest as clickable blue links, functioning like hashtags without the iconic symbol. Users can give it a shot by simply typing the category after the hash symbol. Threads appear to be on an innovation spree, as reports suggest they’re also experimenting with a trending topic feed and an API.

Post by @zuck

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Since its inception, Threads, often seen as a competitor to X, has been steadily introducing new features. This recent update addresses a notable absence in its functionality, marking another step forward for the app’s evolution.

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