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AppleApple EventiPhoneMobileTech

Apple announces new iPhone 15 Pro and Pro Max with Titanium frame, A17 Pro chip, and Action Button

By
Shubham Sawarkar
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ByShubham Sawarkar
Editor-in-Chief
Shubham Sawarkar is a technology journalist at GadgetBond, covering Apple, AI, consumer technology, software, gadgets, and product launches. His work explores emerging technologies, industry developments, product...
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Sep 13, 2023, 10:00 AM EDT
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Apple's announces new iPhone 15 Pro and Pro Max with Titanium frame, A17 Pro chip, and Action Button
Image: Apple
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Apple has just unveiled its brand-new iPhone 15 Pro and iPhone 15 Pro Max. These flagship smartphones are packed with game-changing features, including a sleek titanium design, the supercharged A17 Pro chip, a nifty Action Button, and much more.

All-New Titanium Frame

Apple is famous for its design prowess, and the iPhone 15 Pro doesn’t disappoint. It flaunts a stunning titanium frame with a brushed finish, giving it a fresh, premium look. But it’s not all about looks — this titanium build makes the phone lighter and sturdier. Plus, the ergonomically contoured edges make it super comfy to hold, while the slim bezels around the display offer a more immersive visual treat.

The Action Button

Say goodbye to the traditional mute switch — say hello to the innovative Action Button! This little wonder lets you do more with your phone. Press and hold, and you can toggle between ring and silent modes, all with a satisfying haptic feedback response. But you can customize this button to do a bunch of other cool stuff too, like launching the camera, activating accessibility features, or running shortcuts. It’s all about putting the power in your hands.

New A17 Pro Chip

Under the hood, the iPhone 15 Pro boasts the cutting-edge A17 Pro chip. It’s crafted using a groundbreaking 3-nanometer process, and the results are mind-blowing. With a six-core CPU, you’ll experience a 10% boost in CPU performance and a whopping 20% bump in GPU power. The A17 Pro chip features a 16-core neural engine that can handle a mind-boggling 35 trillion operations per second. This means snappier autocorrect and lightning-fast image editing — it’s a game-changer!

Apple has also given its GPU a major facelift. This redesigned GPU features an Apple-exclusive shader architecture, making it faster and more efficient than ever. What’s in it for you? Well, it can handle complex applications and fancy rendering like a breeze. You can even enjoy console-level gaming with hardware-accelerated ray tracing and stunning Mesh shading capabilities. Yup, that’s right — Resident Evil 4 on your iPhone!

Camera Upgrades

The iPhone 15 Pro’s camera system has been turbocharged. The main camera gets a larger sensor, less lens flare, and incredible low-light performance for stunning Portraits and Night mode shots. It offers a range of focal lengths, a new 24MP super-high-res default mode, and more. The Pro Max version takes it up a notch with 5x optical zoom, a bigger sensor, optical image stabilization, and a fancy autofocus 3D sensor-shift module. Say cheese, and say it like a pro!

Faster, Smoother Connectivity

Apple knows that speed matters and the iPhone 15 Pro proves it. It comes with a USB-C port for charging and data transfer, and with the A17 Pro chip, you’ll enjoy up to 10Gbps transfer speeds using a USB 3 cable. This means you can transfer those stunning 48MP ProRaw photos to your Mac or record ProRes video straight to an external drive. And guess what? It supports 4K60 recording for external drives — that’s a filmmaker’s dream!

Photography Magic

Apple’s Portrait mode gets a revamp, now automatically detecting subjects in the frame. You can switch to Portrait mode even after snapping the pic! Plus, there are new focus and depth control tools, making your photos truly customizable. Night mode gets an upgrade, and Smart HDR ensures that you capture the sky and the subject simultaneously. Your photos have never looked this good!

Advanced Connectivity and Location Services

Apple has you covered when it comes to staying connected and safe. The iPhone 15 Pro boasts Apple’s second-generation Ultra Wideband chip, extending connectivity with other devices and improving location tracking precision. Wi-Fi 6E, Qi2 charging, and Thread support open up a world of possibilities for your smart home. And for those unexpected roadside emergencies, you can now connect to a satellite for assistance. Call quality also gets an upgrade, thanks to a smarter machine learning model that prioritizes your voice.

These iPhones are more than just tech — they’re fashion statements too! You can choose from sleek colors like Black Titanium, White Titanium, Blue Titanium, and Natural Titanium. You can pre-order your iPhone 15 Pro or iPhone 15 Pro Max starting Friday, September 15th, the official launch day is Friday, September 22nd. Prices start at $999 for the iPhone 15 Pro with 128GB of storage and $1,199 for the iPhone 15 Pro Max, offering a generous 256GB of storage.

Related / Apple’s iPhone 15 event recap: Everything you need to know


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