Adobe announced a new refreshed Import and Export workflow in Premiere Pro, and a streamlined header bar that makes workflow easier to learn, adapt and enjoy.
The new Import mode focuses on social video creators and editors where they can easily and quickly access the content. While the ability to simply import through the finder or media browser is still an option for existing users. Adobe has been removed some confusing settings dialogs like New Project and New Sequence.
This produces a clear path for creators to start new projects, while also providing a better workflow for experienced editors by allowing them to import media from multiple file paths, make favorite folders, and functionality. And as per the public Beta, Adobe will be adding the ability to preview clips from separate essence files stored in camera folder structures.
Adobe also introduces a new feature called “header bar” which is designed to seamlessly integrate the core phases in the editing process: Import, Edit, and Export. A task-specific workspace dropdown menu and Quick Export are accessible directly through the header.
Users can quickly link to check out what’s new in the latest build and provide feedback on the public Beta with the click of a button. This header bar will be a universal design element across the Creative Cloud applications to support the import/export process and provide more consistency and familiarity as users orient themselves within different tools.
The new Export Mode makes it easier to export multiple files to a local drive and streamlines the process of delivering completed videos by focusing on the destination of the content. Users can quickly target either a given media format, or the social media platform where they want to publish (e.g. YouTube), use automatic settings to render it, preview it before publishing, and directly upload their video when ready.
Adobe also working on background rendering so users can continue editing while their videos are exporting, and stay in their creative process. This improved user experience makes it possible to quickly and efficiently export videos to popular social media platforms, without compromising the flexibility and power more experienced users rely on.
The new import, export, and header bar is part of a public Beta of Premiere Pro where customers can share their feedback with Adobe and explore the changes and continue to use Premiere Pro.
Today’s video creators and editors alike are constantly faced with the challenge of delivering content optimized for multiple social platforms and delivery formats against quick turnaround times. To do this previously in Premiere Pro was complicated and hard to manage without knowing the preferred specs of any given destination. While the majority of Premiere Pro users are often creating content destined for different places, like social media, many aren’t using the social export feature in the app — or even know it’s there, to begin with.
With this in mind, we’ve evolved Premiere Pro’s export experience from a format-first approach to a destination-first design.
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