AirTag

Apple AirTag, a soundwave radiates outward

The new AirTag is easier to find, easier to hear, and more useful

The new AirTag looks the same, but it works much…

Illustration showing an Apple Store gift card with a red knot-style Apple logo, surrounded by colorful Daruma dolls symbolizing luck and New Year tradition in Japan.

Apple Japan new year sale adds rare Daruma AirTag giveaway

Apple is giving away a rare Daruma AirTag in Japan…

TimeCapsule AirTag battery compact case

The compact TimeCapsule case extends AirTag battery to five years

AirTag users can now stretch battery life to five years…

Find My Skechers kids’ shoes

Skechers launches kids’ shoes with hidden AirTag compartment for tracking

Parents looking for a smart way to monitor their kids’…

The image shows an Apple AirTag against a green background with white dots resembling snow. The AirTag is a small, circular device with a metallic finish and the Apple logo in the center. The text around the edge of the AirTag reads "Bluetooth LE • Ultra Wideband • AirTag • Designed by Apple in California • Assembled in China."

The best AirTag deal of the year is live now for Prime Day

You can now buy four AirTags for the cost of…

The image shows an Apple AirTag against a green background with white dots resembling snow. The AirTag is a small, circular device with a metallic finish and the Apple logo in the center. The text around the edge of the AirTag reads "Bluetooth LE • Ultra Wideband • AirTag • Designed by Apple in California • Assembled in China."

American Airlines now supports Apple AirTags for lost luggage tracking

Track lost luggage in real-time with Apple’s AirTag! American Airlines…

Hero object shot of Apple AirTag with mirrror back engravings ultra wideband

Apple AirTags respond to Reese’s Law with new safety labels

Apple's AirTags are now safer for families thanks to new…

The image shows an exploded view of the Elevation Lab TimeCapsule, a battery case designed for the Apple AirTag. The case is open, revealing two Energizer Ultimate Lithium AA batteries and a white circular AirTag. The top cover of the case is shown above the base, which houses the batteries and AirTag, demonstrating how the components fit together. The background is a solid blue color.

TimeCapsule by Elevation Lab extends your AirTag’s life to 10 years

TimeCapsule extends your AirTag's life to 10 years while making…

The image shows an Apple AirTag against a green background with white dots resembling snow. The AirTag is a small, circular device with a metallic finish and the Apple logo in the center. The text around the edge of the AirTag reads "Bluetooth LE • Ultra Wideband • AirTag • Designed by Apple in California • Assembled in China."

Apple AirTags are now available for as low as $17.50 each in a four-pack

Secure your valuables with discounted Apple AirTags. Now's the time…

A person is holding a smartphone displaying the United Airlines mobile app in an airport baggage claim area. The app screen shows a "Find My item location" feature for tracking a lost bag with the number 987654321.

United Airlines now uses Apple’s Find My network for lost luggage

United Airlines has updated its app to work with Apple…

Hero object shot of Apple AirTag with mirrror back engravings ultra wideband

New AirTag rumored for 2025: better tracking and Vision Pro integration

The 2025 AirTag refresh promises better tracking with UWB chip…

On a Mac, a user sees a map showing the location of an AirTag, while on iPhone 16 Pro, a user sees more details.

You can now share AirTag locations with airlines in iOS 18.2

Apple’s iOS 18.2 lets you share your AirTag’s location with…