Apple One is a subscription service that aggregates a range of Apple Inc.'s premium services into tiered packages. It was introduced on September 15, 2020, at the Apple Event, and went live on October 30.
Apple Inc.'s premium services are grouped into tiers in the subscription. Individual ($14.95/mo.), Family ($19.95/mo.), and Premier ($29.95/mo.) are the three tiers available, with all three offering access to Apple Music, Apple TV+, Apple Arcade, and iCloud storage (50 GB for Individual, 200 GB for Family, and 2TB for Premier). Apple News+ and Apple Fitness+ are also included in the Premier tier. Both the family and premier packages allow up to six people to share a room. Additional iCloud storage can be added to an Apple One membership at any time.
Apple One membership bundles are intended to tempt consumers into other Apple services that they might not have considered subscribing to otherwise, such as Apple Arcade or Apple News+, by offering them all at a discounted price.
According to Apple, a user who would otherwise pay for each component service included in the Individual bundle would save $6 per month if they instead paid for Apple One at the Individual tier, while a Family tier subscriber would save $8 per month and a Premier tier subscriber would save $25 per month under the same premise. Apple stated on August 13, 2020, that the service would be available to users all across the world in October.
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