Mark Gurman

Mark Gurman is an American technology journalist best known as Bloomberg’s Chief Correspondent covering Apple and consumer technology. Based in Los Angeles, he authors Bloomberg’s influential “Power On” newsletter, a leading source for inside reporting on Apple’s strategy, products, and executives.

A close-up of Apple Watch Ultra 2 in black titanium.

Apple plans to add cameras to the Apple Watch by 2027

What if your Apple Watch could see? Cameras rumored for…

A 2022 Apple TV 4K and Siri Remote are shown.

Here’s when the new Apple TV 4K drops in 2025

Excited about the new Apple TV 4K? It’s due in…

Apple iPhone 17 Air Pro Max dummy models

Apple backed off a portless iPhone 17 Air—for now

Thinner than ever, but not port-free—yet.

Apple's visionOS like iOS design

Apple thinks you’ll love iOS 19 overhaul

Apple’s planning a dramatic iOS 19 redesign for 2025. Faster…

AirPods Pro showing on display screen at Apple Store Union Square in San Francisco.

AirPods live translation is coming in 2025 via iOS 19

Apple’s AirPods will speak your language with live translation in…

Apple's visionOS like iOS design

Apple is prepping iOS 19 and macOS 16 for a 2025 design glow-up

Apple’s 2025 design overhaul for iOS 19 and macOS 16…

A 13-inch M3 MacBook Air laptop in Midnight color with a sleek design is shown with its screen displaying a vibrant, abstract blue pattern. The pattern consists of overlapping, curved shapes that create a dynamic, wave-like effect. The laptop is set against a subtle, diamond-patterned background.

The next-gen MacBook Air is coming soon with Apple’s M4 chip

New MacBook Air models with M4 chips could arrive in…

We’ll soon see 4th Gen iPhone SE in iPhone XR form, including the notch (& Dynamic Island in 2024’s iPhone SE)

The new iPhone SE might be announced next week

The iPhone SE 2025 may debut soon with an iPhone…

A glowing, translucent Apple logo on a dark background. The logo is rendered in a vibrant, neon-like style with purple, blue, and orange hues.

Apple’s AR glasses project is dead

The N107 AR glasses could have revolutionized wearable tech, but…

Dimly lit teaser image of the Samsung Galaxy S25 Edge, showcasing a sleek and ultra-thin side profile with a metallic finish. The device is placed horizontally with faint reflections highlighting its curvature. The scene is minimalistic and dark, focusing attention on the phone's edge, hinting at its premium design.

Samsung teases ultra-thin Galaxy S25 Edge at Unpacked

Samsung's Galaxy S25 Edge is more than just thin -…

Several iPhone models arranged around a colorful Apple logo on a white background. The iPhones are shown from above, with their displays facing upwards. The models include the iPhone 12 Pro in gold, the iPhone 12 in red, the iPhone 12 in blue, and the iPhone 12 in green.

iPhone 17 Air possibly launching this fall

Apple's next innovation, the iPhone 17 Air, could be on…

The charging port of the second-generation Magic Mouse is located on its underside, preventing the mouse from being used while charging.

Apple’s next Magic Mouse might talk back to you

Imagine controlling your desktop with just your voice. That's the…