Google Chrome on iOS is leveling up with a set of new features, bridging the gap between its Android counterpart and the Apple ecosystem. One of the most interesting updates is the introduction of a more advanced Google Lens search, now allowing users to search using images and text at the same time. This capability means that when you upload a photo (like a picture of a t-shirt design you love), you can refine the search further by adding keywords, such as specific colors or patterns, helping you zero in on just the right item more quickly. This blend of visual and textual search aims to make finding specific products or similar designs smoother—a useful tool for savvy online shoppers who are particular about styles or colors.
iPhone users will also appreciate Chrome’s improved storage integration with Google services, which lets you save images, PDFs, and other files directly to Google Photos or Google Drive instead of your iPhone’s storage. This is especially helpful if you’re close to maxing out your iCloud storage or prefer using Google’s storage solutions. For heavy users of Google services, this makes organizing and accessing files a lot easier, eliminating the need for multiple apps to manage your digital assets.
Chrome is also adding a feature called “Shopping Insights,” available to U.S. users. With it, you’ll see a “Good Deal Now” notification when there’s a deal on something you’re browsing for. This feature acts as a shopping assistant right in your browser, alerting you to price drops and bargains if you’re signed in and have enabled the browsing history sync option in Chrome’s settings. Google has also integrated a price-tracking function that will notify you about future price changes, making it easier to keep tabs on potential purchases without needing to rely on separate shopping apps.
Another subtle but handy addition is the mini-map feature, which allows you to view a location within the browser. Now, when you tap an underlined address on a webpage, Chrome will show a quick view of the location on Google Maps without opening a new tab or switching apps. This streamlined approach simplifies navigation and could be a game-changer for iOS users who frequently look up places.
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