Online advertising

White background hero graphic with the headline ‘The Gemini advantage in Google Marketing Platform’ in black and blue text above a row of overlapping blue geometric wave shapes at the bottom.

Google Marketing Platform gets the Gemini Advantage

Google’s Gemini models now sit at the heart of its…

A close-up shot of the company logo representing the YouTube app icon, as seen on the screen of a smart phone.

YouTube rebranded BrandConnect to Creator Partnerships at NewFronts 2026

As creator sponsorships surge on YouTube, Creator Partnerships steps in…

A digital collage of PDF documents and chat bubbles arranged around a central black button labeled “Share PDF Space” with a cursor pointing to it, symbolizing collaborative file sharing. Visible PDFs include a product proposal featuring instant noodles, a servings infographic chart comparing noodle consumption by country, a bold red “Trend Report” with a lifestyle image, and a confidential document marked with a red banner. Chat bubbles from analysts ask about trend projections and seasonal product launches, while illustrated avatars and icons add a playful, team-oriented feel to the workspace.

Adobe is testing ads inside ChatGPT with OpenAI

Adobe campaigns are now part of ChatGPT’s ad experiment.

A digital interface with a light blue and purple gradient background shows a section titled “Potluck power tips” offering cooking advice, followed by a clearly labeled sponsored advertisement from Heirloom Groceries promoting a La Mesa Roja Enchilada Kit priced at $14.99 with a 25–35 minute preparation time, alongside a note that ads do not influence ChatGPT’s answers and chats remain private.

OpenAI is testing ads inside ChatGPT for U.S. users

Free and Go tier users will start seeing ads in…

Anthropic logo displayed as bold black uppercase text on a light beige background.

Anthropic says no to ads and keeps Claude a space for thinking

Anthropic says ads don’t belong in spaces meant for thinking…

ChatGPT logo and wordmark in white on a soft blue and orange gradient background, representing OpenAI’s ChatGPT platform.

OpenAI wants TV-level prices for ads inside ChatGPT

With CPMs far higher than Meta’s platforms, OpenAI is betting…

A collage of Variety magazine covers spanning decades, featuring celebrities, filmmakers, musicians, and cultural figures photographed in different styles, alongside vintage newspaper-style layouts and the iconic Variety masthead repeated across the montage.

Penske Media accuses Google of rigging the digital ad market

A new lawsuit claims Google’s ad auctions were never as…

Google launches shareable ad preview links for Performance Max

Google launches shareable ad preview links for Performance Max

No more screenshots or account sharing! Google's new "Share Ad…