Google’s holiday sale on its own hardware is live, and this year’s lineup quietly bundles some of the best phone, watch, audio, and smart home deals you’ll see directly from the Google Store.
Pixel phone deals
Google is leaning hard on Pixel this holiday, stacking direct discounts with trade‑in bonuses and Google Fi Wireless bill credits.
Unlocked Pixel 10 series
- Pixel 10 Pro / Pro XL (Unlocked)
- Offer: Save up to $300 on the phone itself.
- Extras: Up to $680 back with eligible trade‑in, depending on model and condition.
- Who it’s for: Shoppers who want the latest flagship and prefer buying unlocked rather than through a carrier.
- Pixel 10 (Unlocked)
- Price: $599, was $799.
- Discount: Save $200 off the regular price.
- Extras: Up to $680 back with eligible trade‑in.
- Best use case: A sweet spot for those who want new‑gen Google AI features without Pro‑tier pricing.
- Pixel 10 Pro Fold (Unlocked)
- Price: $1,499, was $1,799.
- Discount: Save $300.
- Extras: Up to $725 back with eligible trade‑in, which meaningfully undercuts typical foldable launch pricing.
Pixel 9 family and bundle
- Pixel 9a (Unlocked)
- Price: $399, was $499.
- Discount: Save $100.
- Who it’s for: Value buyers who still want Google’s software experience and camera pipeline but don’t need the latest silicon.
- Pixel 9 Pro / Pro XL (Unlocked)
- Price: $649, was $999.
- Discount: Save $350, making last‑gen Pro hardware look aggressively priced versus many mid‑range phones.
- Pixel 9 (Unlocked) bundle
- Offer: Save $300 on Pixel 9; promo price is $499 (was $799).
- Bonus: Pixel Watch 2 (LTE) and a Pixel 9 case “on us,” effectively turning this into a phone‑plus‑wearable ecosystem starter pack.
- Value angle: If you planned to buy a smartwatch anyway, this bundle is one of the standout ecosystem deals on the page.
Pixel 10 Pro + services promos
- Google AI Pro + subscriptions with Pixel 10 Pro
- Offer: Get 1 year of Google AI Pro at no extra cost with any new Pixel 10 Pro phone.
- Extras: 6 months of Fitbit Premium and 3 months of YouTube Premium included.
- Takeaway: This is as much a services push as a hardware sale, and it significantly boosts out‑of‑box value if you’ll actually use health tracking and ad‑free YouTube.
Google Fi Wireless phone offers
If you’re willing to join Google Fi Wireless, the phone deals turn into near‑free or fully free hardware—paid back via bill credits over 24 months.
Pixel 10 family on Fi
- Pixel 10 Pro / Pro XL on Fi
- Offer: $800 off total—$300 off instantly, $500 back over 24 monthly bill credits.
- Reality check: This effectively ties you to Fi for two years, but dramatically drops your effective phone cost if you’re okay with that.
- Pixel 10 on Fi
- Offer: Pixel 10 “on us” with $300 off instantly and the remaining $499 back over 24 monthly bill credits.
- Interpretation: The hardware becomes free over time, as long as you stay on Fi and meet the plan requirements.
- Pixel 10 Pro Fold on Fi
- Offer: $800 off total—$300 off instantly and $500 back via 24 monthly bill credits.
- Who benefits: Early adopters who want a foldable but prefer to offset the high upfront cost via a carrier‑style subsidy.
Pixel 9a on Fi
- Pixel 9a on Fi
- Offer: Pixel 9a “on us” with 24 monthly bill credits when you join Google Fi Wireless.
- Best for: Budget users or parents adding a line; you trade long‑term commitment for a free phone.
Wearables: Pixel Watch and Fitbit
Google is pushing both its Pixel Watch line and Fitbit family with straightforward cash discounts plus a few notable add‑ons.
Pixel Watch deals
- Pixel Watch 4
- Discount: Save $50.
- Extras: Get up to $300 back with an eligible watch trade‑in.
- Use case: Good step‑up for those coming from older Fitbits or Wear OS watches, especially if you can stack a high trade‑in credit.
- Pixel Watch 3 (LTE)
- Discount: Save up to $100.
- Angle: The LTE variant gets the stronger discount, making it compelling for users who want phone‑free connectivity.
- Pixel Watch bands
- Offer: Save $10 on select Pixel Watch bands.
- Why it matters: Accessory discounts are modest, but they help if you’re customizing color or style after buying a watch on sale.
- 2 years of data for Pixel Watch 4 (LTE)
- Offer: 2 years of data for any Pixel Watch 4 (LTE) “on us,” powered by Google Fi Wireless.
- Fine print (high‑level): Data covers messaging, navigation, and music; calling is not supported, and returning the watch ends the data service.
Fitbit trackers and watches
- Fitbit Charge 6
- Price: $99.95, was $159.95.
- Discount: Save $60.
- Fitbit Inspire 3
- Price: $69.95, was $99.95.
- Discount: Save $30.
- Fitbit Versa 4
- Price: $139.95, was $199.95.
- Discount: Save $60.
- Fitbit Sense 2
- Price: $189.95, was $249.95.
- Discount: Save $60.
- Fitbit Ace LTE
- Price: $99.99, was $179.99.
- Discount: Save $80.
- Best for: Kid‑focused tracking and activity, now priced far closer to basic trackers than premium smartwatches.
- Fitbit bands
- Offer: Save up to $15 on select Fitbit bands, covering models like Fitbit Ace LTE, Sense 2, Versa 4, Charge 6, Inspire 3, Luxe, and Ace 3.
Audio: Pixel Buds
Google’s latest earbuds also get straightforward price cuts this season.
- Pixel Buds 2a
- Price: $99, was $129.
- Discount: Save $30.
- Positioning: Budget‑friendly true wireless buds with tighter integration for Pixel owners.
- Pixel Buds Pro 2
- Price: $179, was $229.
- Discount: Save $50.
- Note: This is the flagship audio play, and the discount line‑up matches what you’d expect around major shopping moments.
Smart home and networking
Beyond phones and wearables, the Google Store offers a wide sweep of Nest cameras, doorbells, Wi‑Fi gear, and thermostats at holiday pricing.
Nest security cameras and doorbells
- Nest Cam Outdoor (wired, 2nd gen)
- Price: $119.99, was $149.99.
- Discount: Save $30.
- Nest Cam Outdoor (wired, 2nd gen) 2‑pack
- Price: $199.99, was $249.99.
- Discount: Save $50.
- Nest Cam Indoor (wired, 3rd gen)
- Price: $79.99, was $99.99.
- Discount: Save $20.
- Nest Doorbell (wired, 3rd gen)
- Price: $149.99, was $179.99.
- Discount: Save $30.
- Nest Cam (battery)
- Price: $129.99, was $179.99.
- Discount: Save $50.
- Nest Cam (battery) 2‑pack
- Price: $249.99, was $329.99.
- Discount: Save $80.
- Nest Cam (battery) 3‑pack
- Price: $369.99, was $449.
- Discount: Save $80.
- Nest Cam with floodlight
- Price: $199.99, was $279.99.
- Discount: Save $80.
- Nest Doorbell (battery)
- Price: $149.99, was $179.99.
- Discount: Save $30.
These discounts make it noticeably cheaper to cover multiple entry points or outdoor zones in one go, especially via the multi‑pack battery camera bundles.
Nest Wifi Pro
- Nest Wifi Pro (single)
- Price: $149.99, was $199.99.
- Discount: Save $50.
- Nest Wifi Pro 2‑pack
- Price: $219.99, was $299.99.
- Discount: Save $80.
- Nest Wifi Pro 3‑pack
- Price: $299.99, was $399.99.
- Discount: Save $100.
For larger homes, the multi‑pack deals are the better play, effectively dropping per‑unit cost while improving whole‑home coverage.
Nest thermostats
- Nest Learning Thermostat (4th gen)
- Price: $239.99, was $279.99.
- Discount: Save $40.
- Nest Thermostat
- Price: $99.99, was $129.99.
- Discount: Save $30.
Paired with potential local utility rebates, these sales can meaningfully cut the cost of upgrading to a smart thermostat.
Google TV and streaming perks
Entertainment hardware and subscriptions also get the holiday treatment, especially if you’re eyeing Google’s updated streamer.
- Google TV Streamer (4K)
- Price: $79.99, $99.99.
- Discount: Save $20.
- YouTube TV promo with Google TV Streamer (4K)
- Offer: Save up to $120 on your first 6 months of YouTube TV when you buy the Google TV Streamer (4K).
- Angle: This is effectively a subsidized trial of YouTube’s live TV service layered on top of the hardware discount.
- YouTube Premium promo with Google TV Streamer (4K)
- Offer: Get 3 months of YouTube Premium “on us” when you buy the Google TV Streamer (4K).
- Use case: Makes sense if you’re already deep into YouTube and want ad‑free viewing plus background play.
Store‑wide perks and policies
On top of individual discounts, Google is layering a few store‑wide benefits that quietly improve the overall value proposition.
- Financing: The store highlights device financing options, letting you spread payments out rather than paying everything up front.
- Free shipping: Standard free shipping is available, which helps when you’re piecing together multiple smaller items like bands and accessories.
- Price match promise: Google offers a price match promise on eligible items, giving some protection if prices drop shortly after purchase.
- Free and easy returns: Returns are promoted as free and “easy,” which matters if you’re testing fit, style, or coverage with wearables and smart home gear.
For shoppers building or expanding a Google ecosystem—phones, watches, audio, cameras, Wi‑Fi, and streaming—these stacked hardware and subscription promos make this holiday window one of the more lucrative times to buy direct from the Google Store.
Disclaimer: Prices and promotions mentioned in this article are accurate at the time of writing and are subject to change based on the retailers’ discretion. Please verify the current offer before making a purchase.
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