In the world of Google, it seems every road now leads to AI. The company’s relentless strategy of embedding artificial intelligence into, well, everything, has just hit the stock market. On Thursday, Google announced a significant AI-powered upgrade for Google Finance, headlined by a new “Deep Search” feature designed to give traders and casual investors a supercharged research assistant.

Alongside this new AI firepower, the platform is also getting upgrades like support for prediction market data, making it a much more robust tool for market watchers.

The star of the show is “Deep Search.” If you’ve used the AI features in Google Finance that launched earlier this year, think of this as its far more powerful older sibling.

This new tool is built to handle the complex, multi-layered questions that traders often grapple with but can’t easily ask a standard search engine. According to Google, you can simply toggle on the “Deep Search” option when posing your question to get a much more detailed and comprehensive answer.

In an official announcement, Robert Dunnette, Director of Product Management for Google Search, explained that the tool leverages Google’s advanced Gemini AI models. He stated that it can “produce a fully cited, comprehensive response in just a few minutes” by issuing up to “hundreds of simultaneous searches” and reasoning across all the information it finds.

To pull back the curtain and build trust, the feature will also show you its “research plan.” This allows you to follow the AI’s logical steps and understand how it arrived at its conclusions, which is a critical feature when financial decisions are on the line.

As with many of Google’s new AI tools, this won’t be available to everyone at once. Deep Search will start rolling out in the U.S. over the coming weeks. For those who want to jump the line, an early access program is available through the Google Labs platform.

There’s a catch, however: the tool will have usage limits. While Google hasn’t specified the exact numbers, it did confirm that subscribers to its premium Google AI Pro and AI Ultra plans will get higher limits.

The AI boost isn’t the only upgrade. Google Finance is also plugging into the burgeoning world of prediction markets.

Over the next few weeks, the platform will begin integrating data from Kalshi and Polymarket. This means you’ll be able to ask the search box direct questions about future market events—like “What will GDP growth be?”—and see the current probabilities as priced by traders on these platforms.

Dunnette described this as a way to “harness the wisdom of the crowds,” giving users a real-time look at market sentiment and how it shifts over time, right alongside more traditional financial data.

This new feature follows another recent update from last week: a dedicated “earnings” tab. This addition is designed to make it much easier for investors to track upcoming earnings calls, see results, and find relevant analysis all in one place.

While the shiniest new features are launching in the U.S. first, Google also announced the first major international expansion for its new AI-powered finance experience.

This week, the new Google Finance is rolling out in India, with support for both English and Hindi. Users in India won’t get access to Deep Search or the prediction market data just yet, but the move signals Google’s ambition to bring these powerful new tools to a global audience.